While many Scrum teams talk proudly about progress, fewer engage in rich discussions about product. Many teams who become more confident in progress, or getting work done, often embrace the more ambiguous question of product, or “Are we meeting the needs of our customers”, with some customers buying, by paying for subscriptions, and others buying in, by showing (and glowing about) their use of the system.
This presentation shares experiences helping companies and Scrum teams adopt a customer and product / services approach. From small digital product companies to large enterprises who are IT focused, it presents an approach for moving to or augmenting an existing move towards impact driven work.
Topics that will be covered include:
* mapping teams to products and services
* early product discovery
* blending product discovery and product delivery
* ideas for doing these things at scale.
Video producer: https://yowcon.com/